“We finally understood why our site was invisible. The Trust Signal™ gave us clear fixes — and we saw results within 6 weeks.”
Is Your Website Being Ignored Because It Looks Untrustworthy?
Imagine pouring your heart and soul into your business, investing in marketing, only to find your website... invisible. Not just unseen, but actively ignored by the very search engines meant to connect you with your next customer. It's a frustrating reality many businesses face: a website that simply isn't trusted by Google, leaving you behind while competitors thrive.
This isn't just about vanity metrics; it's about the lifeblood of your business. Every day your website struggles with trust, you're losing potential leads, sacrificing sales, and watching your growth stagnate. The investment you've made in your online presence feels wasted, leaving you wondering why your efforts aren't translating into the success you deserve.
But what if there was a clear path to understanding exactly why Google isn't trusting your site? What if you could uncover the hidden factors holding you back and transform your online presence into a magnet for qualified customers?
Get My Free Trust Score →
No tech skills. No fluff. Just facts — in 48 hours.
Example: What your Trust Signal™ Score Report includes
Beyond Rankings: Unlocking Google's Trust for Unstoppable Growth
It's not just about keywords or technical tweaks. If Google perceives your site as untrustworthy, it will remain hidden, regardless of how brilliant your content or how much effort you've invested. This isn't merely a technical glitch; it's a silent drain on your business. Every missed lead, every lost sale, every potential customer who never finds you – that's the real cost of an untrusted website. You're not just losing rankings; you're losing revenue, market share, and the opportunity to truly thrive.
But what if you could turn the tide? What if you could finally understand the invisible barriers holding you back and transform your website into a beacon of authority that Google wants to showcase?
The solution begins with clarity. Our Google Trust Signal™ Score provides a precise, data-driven diagnostic, revealing the exact 'trust leaks' on your site. Drawing on a comprehensive analysis of over 50 critical trust factors, our report gives you a clear score from 0-100. This holistic perspective, much like the comprehensive approach advocated by Manick Bhan, ensures we look beyond surface-level issues to build a truly robust and trustworthy online foundation for your business. You'll gain unparalleled insight into what's missing and, crucially, how to fix it.
No cost. Delivered in 72 hours. Join countless marketers, agencies, and SEO professionals who trust us to pinpoint and resolve critical trust leaks fast.Used by marketers, agencies & SEO pros to spot trust leaks fast.
Meet Marc: The Visionary Behind Your Trust Signal Score
This isn't just another audit; it's the culmination of a mission. Marc spent years witnessing the frustration of businesses like yours, seeing countless companies pouring resources into SEO, only to be met with vague, confusing audits that offered no real solutions – leaving them no closer to understanding why Google wasn't trusting their website.
This deep-seated frustration fueled a singular vision: to create a diagnostic tool that cuts through the noise, providing crystal-clear insights into Google's trust signals. The Trust Signal™ Score is Marc's answer to the industry's pervasive problem of opaque, unactionable SEO reports.
With over 12 years of hands-on SEO experience, Marc has helped about 100 different websites improve their visibility in Google through various holistic techniques, all focusing on trust issues. On top of that, he brings over 22 years of hands-on online marketing experience, having built his first website in 1997 and used Google Ads on an ongoing basis since April 2003. He also serves as a strategic advisor to medium-sized businesses in a variety of industries.
"I built this because I believe every business deserves to know exactly why they're being held back online, and precisely what to do about it," says Marc. "No tech jargon, no fluff – just the honest facts you need to transform your website's credibility and finally attract the customers you deserve."
This isn't just a checklist; it's a clear, honest diagnostic – with fixes that matter. It's the blueprint for building the online authority that drives real business growth.
The Digital Divide: What Changes When Google Finally Trusts Your Site
Your website's journey from obscurity to authority hinges on Google's trust. Here's the stark reality of what shifts when your site moves from being overlooked to becoming Google's trusted ally – and why it directly impacts your bottom line:
When Google Doesn't Trust Your Site:
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Confused, Generic Messaging: Your unique value gets lost in a sea of sameness, leaving potential customers bewildered and quickly clicking away. This directly impacts lead quality and conversions.
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Weak, Unreliable Backlink Profile: Google sees your site as isolated and unendorsed, leading to invisibility and a constant struggle for organic visibility. Every missed authoritative link is a missed opportunity for growth.
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Frustrated User Behavior: High bounce rates and short visit durations signal to Google that users don't find your site valuable or trustworthy, pushing you further down the rankings. This reflects directly on lost engagement and failed customer journeys.
When Google Starts Trusting Your Site:
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Crystal-Clear Content & Authority: Your message resonates, establishing you as the undeniable expert. Google rewards clarity with higher rankings, leading to more qualified leads who already understand your value.
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Robust, Authoritative Backlink Profile: Your site becomes a hub of trusted information, endorsed by relevant sources. This sends powerful signals to Google, earning you prime visibility and pulling in organic traffic.
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Engaged, Loyal User Behavior: Visitors stay longer, explore deeper, and convert more. Google recognizes this engagement as a strong trust signal, elevating your presence and turning casual browsers into loyal customers.
Got Questions? You're Not Alone.
It's natural to have concerns when investing in your digital future. We believe in radical transparency, answering the toughest questions business owners have – no fluff, no jargon. Just straight talk designed to build your confidence.
🤔 How much does this cost – and what exactly do I get for my investment?
We understand that budget is a primary concern, and you need to know exactly what you're paying for. Our Foundational SEO Trust Audit starts at €19. This isn't just a number; it's an investment in actionable steps and real visibility insights designed to reveal precisely why Google isn't trusting your site and how to fix it. We provide a detailed report, a personalized action plan, and the clarity you need to stop losing business to invisibility. We believe in upfront pricing so you can make an informed decision without guesswork.
See full pricing transparency and what's included here →🏢 Will this work for my type of business, in my industry?
This is a critical question, because every business feels unique. The answer is a resounding yes, if your website's visibility is essential for generating leads, sales, or brand recognition. Our methodology is built on universal principles of trust and credibility that Google values across all sectors. We've empowered diverse European businesses – from accountants and service companies in Flanders to law firms and specialized retailers – to finally break through the digital noise. If Google needs to find you and your potential customers need to trust you, our approach provides the clarity and roadmap you need to thrive.
🔍 What's the real difference between this and a "regular" SEO audit?
Many SEO audits offer a checklist of keywords and technical errors, leaving you with more questions than answers. While those aspects are important, they often miss the fundamental issue: Google's trust. We go deeper. We don't just tell you what's wrong; we reveal why Google doesn't trust your site – the silent, invisible force that's actively killing your visibility and growth. Our diagnostic uncovers the hidden credibility gaps that traditional audits overlook, providing a holistic, actionable plan to transform your online authority and finally connect with your ideal customers.
See all your pressing questions answered in our full FAQ →Our commitment to transparency and direct answers ensures you always have the clarity and control you need to make the best decisions for your business.
What Is the Google Trust Signal™?
Your Roadmap to Google Trust — in 3 Simple Steps
Here's how our trust signal calculation works
1️⃣ You submit your website
2️⃣ We run a full diagnostic (backlink, authority, SEO health, behavior). We check 50+ factors like domain reputation, bounce rate patterns, missing technical signals, and brand authority.
3️⃣ You get your score + custom action plan in 72 hours
No tech skills required. You’ll get everything in plain English.
We manually review each site — no auto-reports or black-box audits.
Real people. Real insights. No copy-paste audits.
Jim G
CEO, Construction Rental Equipment Business
“What I liked most? No fluff. Just a score, clear explanations, and an action plan we could understand and implement together.”
Patricia G.
Founder, Real Estate agency
Real Businesses. Real Trust Wins.
Real stories from businesses who uncovered what was really holding them back.
First Class Service
🔍 Technical Trust Fixed
"We were stuck on page 2 for over a year. This report showed us exactly what was holding us back. Within weeks, we moved into the top 5 on page 1."
Angela, Head of Marketing, DTC Brand
Highly Recommended
🧠 Content Authority Boosted
"We thought our site was ‘pretty optimized’ — turns out Google didn’t trust it at all. The Trust Signal audit revealed blind spots we never knew existed."
Patricia G., Owner, Real Estate Agency
Beyond my expectation
🔍 Technical Trust Unlocked
"As a local business, we always assumed SEO was out of reach. This broke it down in plain English and gave us steps that actually worked."
Jerry F., Dental Lab Owner
Get your Trust Signal in 72 hours →
You don’t just get a score — you see how far behind (or ahead) you are.
What will you get?
- Your Google Trust Signal™ Score
- Full backlink + domain trust breakdown
- SEO health insights
- Action plan — delivered in 72 hours
No guessing. No fluff. Just facts and fixes.
Built by marketers who’ve been in your shoes.
We built this to give business owners clarity — not confusion.
Frequently asked questions
What is the Google Trust Signal™?
The Google Trust Signal™ is a 360° measurement of how much trust Google places in your website. It combines link quality, content authority, technical SEO, behavioral signals, and brand strength into a single diagnostic score — all drawn from up to six industry-standard data sources.
Why does my Trust Signal™ score matter?
If Google doesn’t trust your site, it won’t rank you — even if your content is excellent. This score reveals the hidden reasons your rankings may be stuck and gives you a prioritized plan to fix it.
What data do you use to calculate it?
We pull data from up to six sources, including Google Analytics 4 (GA4), Google Search Console, ranking positions analysis tools, speed measurment tools (both for desktop and for mobile), and backlink data and profiles.
Up to six because access to GA4 and Search Console requires your permission.
Do I need to give you access to my accounts?
Only if you want the most accurate score. You can receive a surface-level report without access, but full diagnostics require read-only access to GA4 and Search Console.
Is this a paid service?
The Trust Signal™ Score is completely free. If you decide to take action based on your report, we offer SEO service packages — but there’s no obligation.
How long does it take to get my report?
You’ll receive your personalized Trust Signal™ Report within 48 hours.
It includes your score breakdown, areas of concern, and a clear, actionable roadmap.
Is this safe to use?
Yes — 100%. The Google Trust Signal™ Report is a read-only diagnostic.
We never make changes to your site, and you remain in full control of your data and access permissions. Everything is designed to give you clarity, not control your website.
Do you share my data with anyone?
Never. All website and account information stays strictly confidential. We don’t sell, rent, or share your data with any third parties — period. If you grant temporary access to GA4 or Search Console, it’s used only to generate your Trust Signal™ Report, and you can revoke it at any time.
Still have a question? Contact Marc directly →
Here's What Happened When Businesses Like Yours Solved Their Toughest Trust Challenges.
You're facing unique challenges in the digital landscape. Maybe your rankings are stuck, your online presence feels invisible, or your content isn't generating the right leads. We've seen it all, and more importantly, we've helped businesses navigate these exact issues by focusing on building genuine digital trust. These aren't just success stories; they're blueprints for what's possible when you truly understand and address the core signals Google uses to rank businesses – and what your customers really want to know.
How Businesses Unlocked Real Growth (Even When Things Looked Stuck):
The SaaS Brand's Plateau
The Challenge: Rankings stalled after a core algorithm update, and vital trust signals were missing.
The Real Problem: A weak backlink profile combined with low domain authority and critical Core Web Vitals issues were holding them back.
The Solution & Your Takeaway: By strengthening their authority through strategically placed, high DA backlinks and addressing Core Web Vitals, they saw a +214% organic traffic increase in 9 months and 3 new high-converting pages ranked top 3. This shows the direct impact of fixing foundational trust issues and focusing on Google's technical requirements.
Local Dental Lab's Turnaround
The Challenge: Almost invisible online, despite having 5-star reviews. They needed to convert that offline trust into online visibility.
The Real Problem: Deep-seated technical trust issues and critical SEO errors across their website, frustrating both users and Google.
The Solution & Your Takeaway: We meticulously resolved technical errors and rebuilt the site structure for optimal performance. Result: #1 local pack placement and a 58% increase in appointment bookings in 110 days. This highlights the immense value of technical integrity, especially for local businesses, and how it directly translates to real-world leads.
Premium Real Estate Brand's Missing Rankings
The Challenge: A luxury real estate agency with stunning listings but poor visibility in competitive high-value markets. Their expertise wasn't translating online.
The Real Problem: "Thin" content on listing pages, a lack of demonstrable expertise, and a weaker backlink profile compared to competitors. They weren't seen as the true authority they were.
The Solution & Your Takeaway: We enriched existing listing pages with long-form, expert-authored content, infused with undeniable expertise. This was paired with internal linking and a robust backlink strategy over 18 months. Result: 190% organic lead growth and 4 "dream home" listings ranked top 5 in search within the first 9 months. This demonstrates the power of true content authority and deep-dive answers in a competitive market, moving beyond just showing what you sell to truly educating buyers.
Nonprofit's Growth Through Thought Leadership
The Challenge: A vital nonprofit was overlooked in search results despite publishing valuable research and insights.
The Real Problem: Lack of clear E-E-A-T (Experience, Expertise, Authoritativeness, Trust) signals, thin backlinks, and poor crawl depth meant Google wasn't recognizing their credibility.
The Solution & Your Takeaway: We highlighted expert contributors, published cornerstone guides, and pitched relevant high-DA domains for new backlinks. Result: New backlinks from trusted high DA sources, bounce rate dropped by over 60%, and average engagement time increased by 42%, leading to 2.8x growth in organic traffic from their most important keywords. This case illustrates the critical importance of demonstrating genuine expertise and trust (E-E-A-T) to Google, especially for organizations whose mission relies on being a credible source of information.
These businesses followed the same path: They started by uncovering their website's true Trust Score. No obligations. Just clarity on where you stand and what's possible.
*Discover the roadmap to becoming Google's most trusted voice in your industry.*
🔎 Ready to Find Out Why Google Isn’t Showing Your Website?
Most business owners discover they’ve been invisible for months — without knowing.
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